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The Fame Game

by Charlotte Stothert As Andy Warhol famously said, "In the future, everyone will be world-famous for 15 minutes”. Warhol probably didn’t realise how right he would be. In a world where anyone can be a...

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The celebrity effect in developing markets

by Charlotte Wilkinson, MD Singapore Driving in from the airport in New Delhi this week I was bemused to see posters of Maria Sharapova promoting Homestead ( a new residential development in Delhi), my...

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